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Post by account_disabled on Dec 3, 2023 21:57:19 GMT -7
Given the importance of the Internet in connecting businesses with their customers and audiences, search engine optimization ( SEO ) has become a valued profession, essential for bringing different parties together. Simply put, SEO is the activity of increasing traffic to a website Country Email List through organic search results. But not just any traffic: qualified traffic is needed. After all, getting millions of visitors isn't much use if they aren't interested in what your site has to offer. Given the importance of SEO, it's no surprise that 64% of marketers actively invest their time in learning digital marketing tactics. Since there are currently no degrees in SEO or courses to become an SEO "expert", expertise is often acquired through strenuous experience and, increasingly, by obtaining SEO certifications. Of course, getting all the training you need to do SEO effectively is a tricky job, as many different skills are required. For example, take a look at our 2019 State of Content Marketing Global Report . A person expert in content marketing must have a mix of hard skills (marketing, social media, strategy, analysis, etc.) and soft skills (such as leadership, meeting deadlines, written communication). If you are interested in the benefits that SEO certification could have for you and the best SEO certifications, read our analysis:
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